Sunday, September 18, 2011

Supercharge Your Drive By Following Your Industry Experts: Ana L. Ochoa-Monaco, One Of My Inspirations

With so many talented artists, businesses and other professionals who already have a well-known respected mark or presence, pursuing a career in the entertainment industry can be a little intimidating. Yet there are many, like myself who are driven and ambitious that regardless of the competition or obstacle, continue to pursue their dreams. If you lack experience and you still haven’t landed that internship or industry part time gig you’ve been wanting, how do you stay motivated? Are their leaders in the industry that inspire you to continue fighting the good fight? In what ways can you promote your skills, your brand and get the exposure you have been dreaming about?

Feelings of discouragement are normal when pursuing a challenging career. Even though you may get upset for not getting a job you wanted or didn't get the recognition you felt you deserved, to stay in this game, you must stay grounded, learn to step out of your comfort zone, use social networks to your advantage and not let your emotions deter you from achieving your goals. In other words, whether you are or not, seeking to be the next hottest R&B singer, best horror flick producer or aspiring to be a manager of a well-known music production company, there is hope and your chances of claiming your spot in the entertainment industry depends truly on your efforts and creativity. If you lack experience, a great way to get exposure and to get an insight look in your field, is simply by interacting with leaders who already play a role in the industry and have access to industry events. To me, seeing how leaders interact with others online, how they manage their businesses and how successful they are in maintaining their personal and professional online profiles, is not only inspiring but also plays as a great point of reference. If I am lost when it comes to a business procedure or need the lowdown on industry events, I can always refer to that leader for help.

As a Latina, as a mom and as a woman, I am always inspired by other Latinas who are excelling in managing their own businesses, that have the ability to empower other women and who successfully maintain their reputation online as well as offline. On my top 5 leaders list is entrepreneur Ana L. Ochoa-Monaco, known as @latinaprpro who is the owner of Padma Media and Marketing, Inc., is a designer, a PR expert and the creator of the #Latina Lifestyle Bloggers Group. Alongside her business endeavors, she also manages a personal blog titled “(Tienes) Una Cabeza de Coco” which she defines as being hard headed. What I love about this leader is not only her consistency throughout social networks and online activities (through #vllblog, #llblog tweet chats, Facebook and other groups) but her willingness to help others as well as her commitment to empowering female Latina bloggers. Some businesses today are still having difficulties in managing their online business profiles let alone have the ability to create a group based on a good cause. Although Ana has a lot on her plate, she manages her endeavors with flair and is very good at what she does.

Whether you are new to blogging, are establishing a business or simply want to know how the pros do it, keeping @latinaprpro in your Twitter timeline is an excellent way to go. Having her on my Twitter and Facebook timelines allows me to learn about not only current trends and topics for my blog but also a helps me to learn how leaders interact with followers, gives me a network to refer to in my field and keeps me in the loop for upcoming events.  One event you don’t want to miss out on is “The Latina Lifestyle Bloggers Group #Vllblog National Conference and Blogger Junket” which will be held on October 20, 2011 at 6pm, at the Tropicana Hotel in Las Vegas, Nevada. The event is sure to be educational and motivational, a showstopper! From personal branding workshops, to blogger presentation skills, to sessions on blog monetization, fashion and beauty previews, freebies and much more, it is the event that you’ll certainly want to be a part of!

As you can see having leaders to refer to in your field when you have questions, when looking to take your entrepreneurial skills to new heights, or need a dose of inspiration are a definite must. If you feel stuck and unmotivated or need some guidance, seek a leader in your field and make sure you choose wisely. As one of my favorites, Ana is an amazing person not only because she is professional and successful but also because she is a great role model to many women that have aspirations of becoming successful business owners. I have my favorite industry experts, do you? What leader motivates you and have you interacted with them today? Don’t fright, reach out to one of your industry experts today; the experience and knowledge you can obtain from an industry expert is often very rewarding, simply priceless.

To learn more about the conference, please visit the following site:


1 comment:

  1. Thank you VERY much for including me in your blog! I am honored that you have chosen to become an active member of #llblog and am looking forward to an exciting #vllblog.